A Shaded View on Fashion Film (ASVOFF) 17th Edition Starts Today at Dover Street Market
Founded by the visionary, Diane Pernet, A Shaded View on Fashion Film (ASVOFF) festival has, over the years, established itself as a leading platform at the intersection of fashion and film. ASVOFF has grown into an international showcase highlighting creativity, innovation, and cultural exchange. The 17th edition opens today, November 13, and runs until November 16, 2025, at Dover Street Market Paris.
This year’s edition is guided by Jury President Willy Chavarria, whose work blends activism, social consciousness, and craft. Chavarria’s Californian roots and his design practice, which fuses tailored menswear with Chicana culture, reflect a commitment to representation and storytelling. His leadership underscores the festival’s emphasis on humanism and engagement, and highlights fashion film as a medium for exploring identity, culture, and contemporary issues, continuing ASVOFF 17’s tradition as a platform for independent, hybrid, and socially conscious creative voices in an era of rising conservatism.
A Bold, Thematically Sharp Edition
ASVOFF 17 already stands out for its bold and sharply defined thematic approach. The festival dives into today’s realities by exploring pressing topics such as mental health in fashion, films created by artificial intelligence, and fashion activism. Through the perspectives of international curators, the event also highlights queer archives, the Black Spectrum, climate warriors, Chinese cinema, and emerging student talents.
Beyond its screenings, ASVOFF 17 acts as a forum for conversation. Live performances and panel discussions address the industry’s most urgent questions, with social impact themes at their core. A dedicated panel on Mental Health in Fashion, led by Florian Müller, brings awareness to well-being across creative fields. The Queer Fashion Film Award, in collaboration with The Queer Archive, celebrates films that explore queer identity, while Fashion Intelligence examines how technology is reshaping the future of fashion storytelling.
The artistic vision and innovation of the new fashion film narratives will be evaluated by a prestigious panel including:
· Willy Chavarria – ASVOFF 17 President, Fashion Designer
· Pascal K. Douglas – Writer and Content Creator
· Irina Pantaeva – Model/Actress
· M.J. Harper – Multimedia Artist, Dancer, Movement Director, Choreographer, Creative Director
· Matières Fécale – Designers/DJs Steven Raj Bhaskaran and Hannah Rose Dalton
· Elias Medini (Ly.As) – Fashion Narrator/Influencer
· Manish Arora – Fashion Designer
· Marc Ascoli – Artistic Director
· Martine Sitbon – Fashion Designer
· Pierre A. M’Pélé (Pam Boy) – Fashion Writer and Magazine Editor, Founder of SCRNSHT
· Tristan Hickey – Production Coordinator
· Toby Grimditch – Fashion Editor, Stylist, Creative Director, Editor in Chief 10 Magazine Germany
· Pam Hogg – Fashion Designer
· Eric Daman – Costume Designer
· Jenna Marvin – Performance Artist
· Raphaël Aviges – Personal Creative Director
These jurors bring extensive expertise, ensuring that each film is evaluated with both artistic rigor and cultural insight.
The festival opens tonight, November 13, with a welcome from Willy Chavarria, live performances, and world premieres. November 14, 15, and 16 feature curated screenings across all thematic sectors, offering audiences a journey through global fashion cinema. The festival will conclude on November 16 with the closing night, celebrating the most innovative and impactful fashion films while honoring creativity, diversity, and artistic vision.
Words: Sara Vukosavljevic